Love All - HDFC Ergo

DEI and Inclusivity Campaign

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This is a campaign that has left an indelible mark on my mind and soul. It started when HDFC ERGO approached us with a brief to showcase their DEI initiatives for employer branding. 

We soon realised that as an industry leader in these practises - HDFC Ergo could do more than a just talk. It could help peers walk. 

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For Love All - we created India's first film for people with visual disabilities, the world's first open source platform for organisational DEI, a card game that made inclusivity more approachable 

 

Personally I learned a bunch like how to print Braille, and a smittering of Indian Sign Language. 

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If you ask me what kind of work I'd like to do more of, I would - without hesitation point to this. 

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