Innovation Jockeys 
Employer Branding Activation​

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Accenture wanted to prove to science and engineering students that they were a future focussed company. 

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We thought what better way to engage with budding innovators than to tap into their wide-eyed curiosity? Innovationn Jockeys was a challenge that invited tech-led ideas to foster social change. A co-branded portal served up inspiration and games for young innovators.

 

This campaign was so successful that it ran for 6 whole seasons. Way more than the average TV show.